The idea is broadly misunderstood, said Harvard professor Clayton Christensen. Disruptive innovation isn’t just about being new, different or radical.
Disruptive innovation is transforming “something that used to be complicated and expensive so that only the rich and people with a lot of skill had access to it and could use it” and making it “so much more affordable, simple and accessible that a whole new population of people has ready access to it.”
Christensen is the authority on disruptive innovation and wrote “The Innovator’s Dilemma,” a book that was said to have deeply influenced Steve Jobs, the epitome of a tech innovator.
Last year, Christensen, along with Nieman fellow David Skok and James Allworth collaborated on researching disruptive innovation in journalism. That paper became “Breaking News,” which you can download as an e-book.