Last Saturday, several groups all over the world celebrated Social Media Day. In Cebu, members of the Cebu Bloggers Society Inc. gathered in Mactan Isla Resort and Spa for a seminar on various topics related to social media.
I talked about good writing as foundation of an effective social media campaign.
Despite advances in online video and availability of new, interactive story-telling tools, the Internet is still primarily a textual medium. If there’s one thing we should invest on to improve our social media skills, it should be to sharpen our writing.