Automattic, the company behind WordPress, has released Automattic Stats, a hosted blog metrics system. The system, deployed as a WordPress plugin, allows those running WordPress on their own servers to have the metrics system already in use in the hosted WordPress.com services.
I’ve long drooled over the metrics used in WordPress.com, where I keep a personal and largely-neglected blog. The stats package is simple and keeps tracks of the important stats a blogger wants to know: number of visitors, top posts, referrers, search engine terms used to find the site, incoming links and which links in your site readers clicked.
What’s good about Automattic stats is that the service is hosted in WordPress.com servers. Andy Skelton said in the plugin’s homepage that â€œbecause all of the processing and collection runs on our servers and not yours, it doesn’t cause any additional load on your hosting account. In fact, it’s one of the fastest stats system, hosted or not hosted, that you can use.â€?
I use several blog stats packages, many of them remnants of services I tested for a blog post. But the stats package I check most often is Site Meter. This is almost embarrassing considering that I have a MeasureMap account. But the ease by which you can check Site Meter stats, clicking on the Site Meter button and not having to log into another website, makes this the metrics system I check by default. I also use Google Analytics but it’s a service I check maybe once or twice a quarter.
With Automattic Stats integrating the blog stats in your WordPress admin section, I can see this becoming my default blog metrics system.