Use QR codes to make your business cards interactive

DO you still hand out business cards or do you just wirelessly send contact details? Does the printed business card still have a role in a time when phone users can just Bump to exchange contact data?

In some tech circles, contacts data are already transmitted through a type of bar code known as QR for quick response codes. QR Codes, which was created by Denso-Wave in 1994, are widely in use in Japan, even in encoding passport data.

With most smartphone platforms—from Android, iPhone and Symbian—supporting QR Codes and even coming bundled with a scanner, its use has a chance of going mainstream.

Increasingly QR codes are being used in business cards to simplify the entry of data into the phone.

I wrote about using QR codes in business cards in a column here four years ago but the steps it took were a bit tedious. Now, it’s infinitely easier.

SCANNING. The phone redirects to my profile page after scanning my QR Code. Using QR Codes, you can make your business cards interactive.

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Business cards 2.0 with mobile phone codes

Mobile phone codes such as semacodes and QR for “quick response” codes allow you to to embed data such as SMS messages, phone numbers, and URLs into images of square patterns.

qr codes business card HYPERLINKED BUSINESS CARD. This mobile code is linked to my blog address. I’m planning to have this printed at the back of my business cards. Click on image to view larger version. You can try scanning it if you already have a mobile code scanner installed in your phone

These codes add interactivity to previously static media such as newspapers, magazines, posters and even business cards. Newspapers, for example, can publish mobiles codes beside movie and TV schedules to allow readers to download the information. I wrote, in my Sun.Star Cebu column for tomorrow, how newspapers can use mobile codes to add interactivity to their pages.

But one exciting aspect of the technology is the ability to embed more data into your business card or even “hyperlink” it to your blog.

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