Gone mobile

News: from medium to platform

For the first time ever, US consumers spent more time on applications than watching TV, according to Flurry Analytics, a mobile analytics company owned by Yahoo.

“After putting the desktop web in their rear view mirror, apps now reign supreme as the top media channel in the United States, even without the help of the mobile browser,” said Simon Khalaf, Flurry senior vice president for Product & Engineering, Publisher Products.

Writing “The cable industry faces the perfect storm: apps, app stores and apple,” in the company’s blog last Sept. 10, Khalaf said “fears surrounding the long-term prospects of the cable industry were well warranted.”  Continue reading →